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Unleash Generosity

Switching to Give.Church: How Highland Park Saw a 10% Increase in New Givers

What's THE STORY?

Transitioned from kiosk and online giving

Introduced Give.Church to their congregation

Saw 10% increase in NEW givers

Craig_Olson_Call_Out.png 

Before Give.Church, Highland used online and kiosk giving. But it rarely worked when people were ready to give. Once Highland Park found Give.Church, it was just a matter of transitioning from their old ways to give to this new platform. Their rollout strategy included:

 

1. Sunday morning announcement

2. How-to Give.Church walk-through

3. Follow up email with specific instructions

Highland Park's pastor shares about Smart Giving
 


 
 

After that first Sunday, Highland followed up with their congregation in their inboxes. 

 

Results

Highland Park saw a 10% increase in new givers since introducing Give.Church.

 

Takeaways

 

1. Tell them why! If you’re transitioning to anything new, it’s important to clearly explain why you’re switching and what makes this new solution better. Communicate what the change will mean for individuals, when it will take place, and exactly what each person needs to do.

 

2. Introduce Give.Church more than once: The initial announcement happened in service on Sunday and was supported by an email for those who needed a reminder or who might not have been present.

 

3. Don’t just tell, show: Highland supported everything Pastor Craig said with an awesome how-to video.

 

 

FUEL YOUR CHURCH'S VISION

 

What could your church do if 10% of people started giving

for the very first time? 

 


CALCULATE MY CHURCH'S IMPACT  

 

 

Our goal is to bring new people into a generous relationship with your church. The fact that this year, 10% of those who used Give.Church began that relationship with Highland Park is huge, and definitely worth celebrating. 

  

Your platform is a huge blessing to us at Highland Park and we look forward to more and more people unleashing generosity into God’s kingdom through Give.Church!
Craig ColsonExecutive Pastor, Highland Park Church

Before Give.Church, Highland used online and kiosk giving. But it rarely worked when people were ready to give. Once Highland Park found Give.Church, it was just a matter of transitioning from their old giving solution to the new platform. Their rollout strategy included:

 

1.  Sunday morning announcement

2. How-to Give.Church walk-through

3. Follow up email with specific instructions

 

 

 

We thought the hands-on, let’s-do-it-together-in-service strategy was a good idea and didn't take a ton of time. I also like to think it minimized the number of questions on the back end as we  shared the video in a subsequent email to all members.
Craig ColsonExecutive Pastor, Highland Park Church
 
 
 

After that first Sunday, Highland followed up with their congregation in their inboxes. 

 

Results

Since introducing Give.Church, Highland Park saw a 10% increase in new givers.

 

Takeaways

 

1. Tell them why! If you’re transitioning to anything new, it’s important to clearly explain why you’re switching and what makes this new solution better. Communicate what the change will mean for individuals, when it will take place, and exactly what each person needs to do.

 

2. Introduce Give.Church more than once: The initial announcement happened in-service on Sunday and was supported by an email for those who needed a reminder or who might not have been present.

 

3. Don’t just tell, show: Highland supported everything Pastor Craig said with an awesome how-to video.

 

Our goal is to bring new people into a generous relationship with your church. The fact that this year, 10% of those who used Give.Church began that relationship with Highland Park is huge, and definitely worth celebrating.  

 

 

 

 

 

FUEL YOUR CHURCH'S VISION

 

What could your church do if 10% of people started giving

for the very first time? 

CALCULATE MY CHURCH'S IMPACT

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